Who we are?

The founder of the House, Apparese® (an online brand of TRIDENT FABLABS) is Ms Amita Mathur; a women ethnic apparel’s wholesaler, distributor & reseller.  She has a long history with ethnic apparels and a fascination for Indian culture. The owner of this unique art of clothing brand wanted to convey her lifestyle through ethnic and genuine products; so in 2013, the seeds of entrepreneurship were sown in her mind and the idea of bringing ‘Indian Ethnic Wear on a Single Platform’ to the woman of today was born. Apparese® is the germination of that idea. Her team is bound to give its best for satisfaction of the customers.

Apparese® is one of the world’s fastest growing designer lifestyle brand and is recognised for celebrating the essence of classic, unique and ethnic apparels featuring trendy designs.


Is Apparese® a marketplace?

No, we are not a marketplace presently. All the products sold on Apparese® are sold directly by us. We do online and maintain some stock of the products in our own warehouses and ensures speedy delivery to our customers with high level of quality checks.


What apparese® delivers?

Apparese® delivers ethnic, unique & genuine premium styling, quality and value to consumers apparels widely under this brand name, with a breadth of collections including marvellous art of Indian traditional  attire like Chikankari, Phulkari & Kalamkari embroidery along with Zardozi, Kashidakari & Leharia/Bandhej work, Kanjivaram, Muga Silk of Assam, Banarasi Silk & Tussar Silk sarees, seasonal clothing, trendy gowns/lehengas, stylish plazzo with exclusive garments for festivities and much more for women accompanied by bling accessories.


Catering to women’s all age groups, this brand has created a trusted name for itself and is growing day by day.

The clean lines and spare shapes of the brand’s designs extend to women’s apparels from Indian’s North to South & East to West.

Apparese® offers a fashion-forward clothing range with a quirky spin on design, priding itself on quality and affordable prices.

Apparese® endeavour to connect to Indian roots. We bring to you exclusively handcrafted pieces created by the artisans from all over India. Choose these alluring products to add glamour to your daily lives.


Apparese® Accreditation

  • An ISO 9001:2015 Certified Company under Quality Management System
  • The company is registered under Ministry of MSME, Govt. of India
  • Company has Import/Export License for Trading, issued by DGFT, Ministry of Commerce & Industry, Govt. of India
  • The brand Apparese is registered under Trade Mark Registration
  • Company’s Registration Certificate of Establishment issued by Department of Labour, Govt. of NCT of Delhi
  • Google Verified Business Site
  • GSTIN: 07AKNPM3162A1ZE

Thanks for your time for e-shopping with Apparese®


Apparese®… Preserving the Heritage

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